Con sabor a victoria
The mission
Trapiche has become, this very year, a sponsor of Inter Miami CF. The brand of Grupo Peñaflor, the largest wine producer in Argentina, has opted for a partnership that allows them to have global visibility and associate with Leo Messi’s team. The task? Assist them in the activation of their agreement with the club.
The idea
From various assets included in the Trapiche contract with Inter Miami CF, we have carried out a calendar of actions in which we will provide support. From managing stadium tickets for their top clients to brand actions in the club’s Fan Zone, such as producing brandings in strategic spaces or a wine club that will enjoy many benefits for members and fans.
Client
What we have done
Creative concept and storytelling, Activation plan, Implementation, Branded content, Hospitality Management, Digital and SoMe Campaigns.