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Where youth football meets strategic growth

The mission

To analyze and redefine MIC’s business model, identifying growth levers and optimization paths to strengthen its long-term sustainability.

The idea

To transform an iconic youth football tournament into a more efficient and scalable business while preserving its sporting DNA and global reputation.

Client

MICFootball (Mediterranean International Cup)

What we have done

Business diagnosis, economic model analysis, cost structure review, revenue stream evaluation, benchmarking, strategic recommendations, and roadmap for sustainable growth.

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