About us

We’re driven by people and powered by technology

At Spodeal, we turn strategy into precision execution — unlocking smarter deals, scalable opportunities, and deeper audience connections. Our team blends insider experience with marketing acumen, global perspective, and sharp operational skills. We don’t just understand the sports industry — we help shape its future.

That’s the Spodeal difference: clarity in vision, agility in action, and passion in every move.

Vision

We aim to leave a legacy by actively contributing to the professionalization of the sports ecosystem, creating opportunities, and fostering innovation.
All this is driven by a sense of pride and belonging, through an expert, committed, and inspiring team.

Mission

We drive efficiency and evolution in the sports business, placing people, technology, and projects — interpreted through our values — at the heart of everything we do. We support sports properties and brands on their growth journey with rigor, passion, and a truly meaningful impact.

Our values

01 Trust

We are the 12th player. The Spodeal Factor isn't just support. It's tangible impact. We create confidence and elevate performance.

02 Experience

On the field, a player improves exponentially when surrounded by better teammates. At Spodeal, we are a team committed to knowledge transfer.

03 Bravery

We believe in anticipating, in changing and breaking the rhythm to create economic and emotional impact. We inspire movement both on and off the field. We never wait for the pass—we make it happen. We are present in every opportunity.

04 Consistency

What doesn't change, no matter what. It doesn't aim to leave a mark… it will create a legacy.

Our values

01 Trust

We are the 12th player. The Spodeal Factor isn't just support. It's tangible impact. We create confidence and elevate performance.

02 Experience

On the field, a player improves exponentially when surrounded by better teammates. At Spodeal, we are a team committed to knowledge transfer.

03 Bravery

04 Consistency

What doesn't change, no matter what. It doesn't aim to leave a mark… it will create a legacy.

The Spodeal Factor

Way of doing

THE TEAM

EXPERIENCE

A team of professionals with hands-on experience across all areas of sports business sponsorship, talent management, rights commercialization and strategic consulting. We approach every challenge from the highest standards.

VISION

TRUST

Spodeal Finder, our proprietary sports data platform, connects multiple external databases and cross-references them with Spodeal’s own market intelligence powered by artificial intelligence and integrated with Salesforce to deliver accurate, actionable insights in real time.

DATA & CREATION

BRAVERY

We leverage business intelligence and technology to create a value proposition that positions Spodeal as the most precise and fastest operator in the sports industry. Every project we undertake is supported by data and executed with strategic clarity.

RESULTS

CONSISTENCY

We harness business intelligence and advanced technology to consistently drive high-yield results across every touchpoint. By combining data-backed precision with relentless execution, we position Spodeal as the most reliable, high-performance operator in the sports industry.